41 of the Best SEO Tools for Auditing & Monitoring Your Website

Google Search Console Enhancer is like putting a turbocharger on your Console, providing you with more detailed data to fine-tune your SEO approach. Similarly, while you can certainly create a website with basic knowledge and intuition, truly optimizing and understanding its performance requires the right tools. Unlock the power of advanced SEO tools and data-driven insights. Our free MozBar browser extension helps you examine and analyze important search, domain, and page metrics of any site you visit right in your browser. At Backlinko, we use project management, reporting, and collaboration tools. They help us keep everything running smoothly, even if they’re not your typical SEO-specific tools.

Proven Marketing Strategies

Our FAQFox tool can help generate topic ideas by crawling other websites and creating a list of things your audience is talking about online. The SEO software market is expect to reach $84 billion by the end of 2025. This industry is continually growing, which means there’s more SEO tools than ever to help you manage your search strategy. Rank higher and drive more organic traffic with our ever-growing collection of free SEO tools.

The second way is by typing in a page meta title and description. To entice searchers to click on your page in the SERPs, you must optimize your page title and description. With WebFX’s Google Preview Tool, you can see what your page title and description will look like SERPs.

With this feature-packed tool, you can easily find out what keywords your competitors are ranking for and craft great content around those terms and phrases. Semrush is an excellent keyword research SEO tool that, among other things, makes it easy to find out what keywords any page on the web is ranking for. The tool, which boasts more than 50,000 users, also returns handy data for each keyword, including the search volume, CPC, and level of competition. Enter your URL into our free backlink checker to uncover content and link building opportunities.

What We Like About Surfer SEO

• Whether you’re looking to dominate your industry or improve your digital footprint, Searchant delivers SEO that works.
• Their $29/month Startup Plan allows you to use their website checker on five websites, 5,000 URLs, 500 keywords, and 5,000 backlinks.
• Below that, you can sort SERP links to see how competitors stack up for elements like popular phrases, keywords, common backlinks, and other keywords.
• Many people don’t realize that Ahrefs offers a free backlink checker, but they do, and it’s pretty good.
• Because we know how tough marketing can get, we’ve created this handy guide for you based on our 25++ years of experience in the industry.
• Find a dedicated SERP tracking tool with the appropriately named SERPROBOT.

You can track results for different geo locations by discovering which keywords perform better in specific locations. Plus you can receive regular updates about current positions and changes. Wordtracker is a tool that can easily fuel your keyword research efforts. It takes the keyword research game and steps it up by factoring in a number of relevant metrics including PPC, SEO, competition SEO strategy, and Google data. You can discover related terms to your initial keyword ideas, see if the targeted keywords are competitive or not, and combine data from different sources to get the most BHS Links accurate reports. You can scan for various SEO factors but also get insight into social media and usability factors.

The good news is that there are several free and paid search engine optimization (SEO) tools for monitoring and auditing your site, like HubSpot’s SEO Marketing Software. Not only can these tools help you improve your ranking, they can help you reduce or eliminate the impacts of Google updates that may sweep through your industry. Keep track of the position of rankings in the Local Finder section of Google search results. Use local organic rank tracking to help your business or clients attract more local customers, compete against other local businesses, and drive business growth.

Zapier can’t help you with the first two points, but it can help you with the third. Its no-code implementation easily connects thousands of apps, so you can start automating marketing processes with your favorite SEO tools. Below are some of the products I really liked but didn’t quite make it into the list.

CanIRank lets you review one website for free (plus get five keywords and SEO reports daily without paying). The paid plans for more websites and keyword reports start at $49/month. It pulls “digital signals” from millions of locations across the internet and creates statistically significant estimates. If five of my competitors show a lower bounce rate than the pages I’m working on, it’s a signal that I need to make some user experience improvements. There’s no cost to pop in anytime and see what’s trending for each category. The paid plans start at $39 and give you tracking, alerts, and detailed reports (like tracking specific product categories).